Premier Education

Premier is the UK’s number 1 franchisor for delivering physical activity in schools. We bring sports, arts and wellbeing programmes to around 250,000 children a year.

Who we are:

Established in 1999, we have a proven track record of building successful franchises in 160 territories throughout the UK. We’re rapidly expanding, so now is the perfect time to start your business with us.

With our network of over 1,300 highly trained coaches, we’re the biggest franchise in the industry. If you’re interested in investing in a business which improves children’s health and wellbeing, then Premier are the franchise for you.

“Premier’s network of coaches are incredible, right across the country.” – Simon Carson, franchisee.

What we do:

We currently work with around 2700 schools, delivering sports, arts and wellbeing sessions to primary school pupils. As a franchisee, you will have exclusive access to a territory and run a business with a team of fully qualified coaches. Your coaches will deliver before, during and after school hours, as well as school holidays, which helps you bring in consistent profit all year round.

“With a turnover in excess of £1m pa. I don’t work in my franchise on a daily basis. Instead I support the wider network delivering their business plans.” – Karl Fox, Franchise Operations Director.

Our partners:

Thanks to our reputation, we’ve been able to partner with leading sporting NGBs. Our current partners include British Gymnastics, England Lacrosse, Table Tennis England, BaseballSoftballUK and British Dodgeball.

These partnerships allow us to offer first-class training to both you and your team of coaches. Our exclusive position with these NGBs helps us stand out from the competition and makes it easier than ever for you to create new relationships and win over new customers.

How we can support your success:

Many of our franchisees have been with us for years and are still growing. One of our most valuable assets is the knowledge and experience which is shared between our most established members. We have franchisees turning over £1m a year, and that’s exactly what we want for everybody who joins us.

Investment with Premier starts at just £24,950 and includes 14 months of comprehensive training. The training includes sales, marketing, business structure and everything you need to thrive in this rapidly expanding industry.

“Over the 10 years I’ve been with Premier, it has proven to be an ever-evolving company. Head Office constantly look for new products and services they can develop and provide regular training.” – Danny Boswell, franchisee

Who we’re looking for.

Our franchisees come from a wide variety of backgrounds, with our network including former teachers, athletes, sports coaches and bankers. What we’ve found to be most important is the drive and passion to succeed in both creating a successful business and improving children’s health and wellbeing.

Quality Accreditation

The AFA provides the Franchise Industry within the United Kingdom with a voluntary, self-regulatory body; serving its members, potential new franchisees and the industry as a whole.

Ethical Values

Our Ethical Practises

Our Values & Principles ensure our organisation remains focused and driven to our collective objectives, surrounding the growth, development and awareness of the Franchise Industry within the United Kingdom.

Support and Information


Whether you are seeking a franchise opportunity or are an existing franchisor, the AFA provides you with guidance, support and straightforward advice.



We are committed to supporting the collective franchising community and ultimately contributing to the development of the UK franchising industry.

Sign up for our Newsletter

    Keep up to Date